This year as we head into our 4th year of full-time, brick + mortar business + our 10th year as a business we can't help but reflect on all the amazing learning that has happened during this time. We are so grateful for the endless love + support that has embraced us over the years.
Looking ahead at our brand + how we want it to grow, we had to dig deep + figure out what is true for us. Our brand truly has been a combination of the heritage of the west + energy of the urban lifestyle. As we move forward, we see it more as a lifestyle that takes center stage in the true west, the rocky mountains + beyond.
Our philosophy has always been to make your everyday style effortless --- to make it easy to look put together, to accessorize your true style.
Inspired by my favorite colors + shapes, our anniversary scarf has a little bit of everything. A little bit of vintage, a touch of retro + sprinkle of modern to introduce our ethos of true west to kick off our anniversary collection.
This collection is fun + meaningful + begins to tell the story of our future---lifestyle accessorizing at its core. Truly you--- paired with the true west.